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Floral Design Newsletter Archives

Read more Flower Duet Newsletters from past years:

2019 Newslet­ter Archives

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2017 Newslet­ter Archives

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2011 Newslet­ter Archives

2010 Newslet­ter Archives

Each month, we cov­er a cur­rent event in the flo­ral trade, flo­rals from real wed­dings, our lat­est flower adven­tures and endeav­ors, design tips, cur­rent flo­ral trends, flo­ral design class­es and work­shops, book rec­om­men­da­tions and flo­ral tool tips.

Since 2010, we’ve cre­at­ed a hot list of what’s on for flo­ral design in and beyond South­ern Cal­i­for­nia. As guest speak­ers inside and out­side of Cal­i­for­nia, we know what clients need in the wed­ding and event indus­try. We are your trust­ed resource for flo­ral design tips and tech­niques for all lev­els of the flower enthu­si­ast.

We are Kit Wertz and Casey Schwartz, the sis­ter design team of Flower Duet. We are com­mit­ted to edu­cat­ing our stu­dents and fans since we start­ed our flo­ral design busi­ness in 1999.

We don’t share our email list with any­one! So, you can rest assured, your email is safe with us.

Winter White Flowers

Hydrangeas and Ranun­cu­lus blooms make up this sim­ple vase design that is great for a win­ter white flo­ral dis­play. Flow­ers by Flower Duet. Pho­to by Kit Wertz.

June Floral News

Flower Industry Podcast, Slow Flowers, Features Flower Duet

Debra Prinzing and Flower Duet

Casey & Kit of Flower Duet with Debra Prinz­ing (mid­dle) in 2013 when we host­ed her at our stu­dio for her book tour. She inter­view us in April of this year for her week­ly flower pod­cast.

If you are a fan of radio pod­casts and a flower enthu­si­ast, then you will want to sub­scribe to the Slow Flow­ers pod­cast by Debra Prinz­ing. You’ll find a recent pod­cast where she inter­viewed us for almost an hour.

LISTEN NOW! (CLICK LINK BELOW)

SLOW FLOWERS EPISODE 246: PERFECT HARMONY WITH FLOWER DUET OF LOS ANGELES

Please lis­ten, and you will hear how we start­ed in the flo­ral busi­ness and learn about our phi­los­o­phy of work­ing togeth­er in a busi­ness com­posed entire­ly of flow­ers and why we love it.

Down­load to your phone or tablet and lis­ten at the gym or while you are arrang­ing flow­ers. Debra is a great jour­nal­ist and inter­view­er and you’ll enjoy all of her 200+ pod­casts she’s cre­at­ed on her site!

Styled Wedding Photo Shoot at Redondo Beach Hotel

We are often asked to cre­ate flow­ers for a styled pho­to shoot to help pro­mote a new wed­ding venue or cloth­ing line. It’s fun to gath­er up all the props and vas­es we have in the stu­dio and come up with a design that meets the event plan­ner’s vision.

We worked with The Events Bou­tique on this shoot at the Redon­do Beach Hotel. Flow­ers by Flower Duet. Pho­tos by Dave Richards Pho­tog­ra­phy.

Pantone Blue for Summer 2016

Pan­tone Blue for Sum­mer 2016 Beach Wed­ding. Styling by The Events Bou­tique. Flow­ers by Flower Duet. Pho­to by Dave Richards Pho­tog­ra­phy.

Floral Pocket Square for Grooms

Flo­ral pock­et square replaces a tra­di­tion­al bou­ton­niere on this groom to be! Styling by The Events Bou­tique. Flow­ers by Flower Duet. Pho­to by Dave Richards Pho­tog­ra­phy.

Aquamarine wedding ideas

Aqua­ma­rine cer­e­mo­ny fur­ni­ture for a nau­ti­cal themed wed­ding. Styling by The Events Bou­tique. Flow­ers by Flower Duet. Pho­to by Dave Richards Pho­tog­ra­phy.

Under the sea floral ideas for ocean-themed wedding.

Under the sea flo­rals for a wed­ding cer­e­mo­ny state­ment near the ocean. Styling by The Events Bou­tique. Flow­ers by Flower Duet. Pho­to by Dave Richards Pho­tog­ra­phy.

Pink garden wedding bouquet

Pan­tone pink for a sum­mer 2016 wed­ding fea­tures pink gar­den ros­es and light pink wax flower in a loose gar­den bou­quet style. Styling by The Events Bou­tique. Flow­ers by Flower Duet. Pho­to by Dave Richards Pho­tog­ra­phy.

2016 Pantone Colors for a wedding.

2016 Pan­tone col­ors com­bine for this love­ly wed­ding cen­ter­piece table set­ting. Blue plates pair well with pas­tel pink flow­ers. Styling by The Events Bou­tique. Flow­ers by Flower Duet. Pho­to by Dave Richards Pho­tog­ra­phy.

Three Flower Blogs That Bloom

We are busy bees like every­one else and would love noth­ing more than to read hun­dreds of blogs to find inspi­ra­tion dai­ly, how­ev­er, we have a few that we return to on a reg­u­lar basis for love­ly flo­ral ideas and thought we’d share each with you. There are many more out there and we’ll cov­er more in the future.

Floret LogoFlo­ret Farms

Recent­ly vot­ed favorite flower blog by the read­ers of Bet­ter Homes and Gar­dens, Erin Ben­za­kein of Flo­ret Farms writes about her farm, fam­i­ly and pas­sion for flow­ers. This blog is well writ­ten and fea­tures stun­ning pho­tographs that make you want to jump right into the pic­ture. Love this blog!

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Flirty-Fleurs-Florist-Blog-by-Alicia-SchwedeFlir­ty Fleurs

Flower Duet was fea­tured on this blog a few years ago and we loved meet­ing our inter­view­er and blog­ger , Ali­cia Schwede, vir­tu­al­ly online. Her warmth shone through even just in email. Her flo­ral busi­ness began in Col­orado and she is now in Wash­ing­ton State, but is a native to Cal­i­for­nia! This blog is about flo­ral design­ers and Ali­cia is a won­der­ful resource for those who are pas­sion­ate about flo­ral design!

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Debra Prinzing LogoDebra Prinz­ing

We can’t say enough about how much we love and admire Debra Prinz­ing and her work to edu­cate Amer­i­can con­sumers on where their flow­ers are sourced and how to find flow­ers that are grown in your own cities and coun­ties. We met Debra in 2013 and our rela­tion­ship has bloomed from there (see pod­cast above). Her blog and week­ly Slow Flow­ers pod­cast are AMAZING. Her years as a pro­fes­sion­al jour­nal­ist and gar­den expert shine in her most recent role of Brand Ambas­sador of Amer­i­can Grown Flow­ers. This blog is a MUST for any flo­ral enthu­si­ast!

2016 American Grown Flowers Week

The 2nd Annu­al Amer­i­can Grown Flow­ers Week fes­tiv­i­ties have already begun with a flo­ral design con­test among farm­ers and design­ers who are mem­bers of SlowFlowers.com.  The con­test encour­ages farm­ers and florists to post pho­tographs of their red-white-and-blue bou­quets along with the #amer­i­can­grown­flow­ers tag on social media plat­forms. Entrants will be includ­ed in a draw­ing for a num­ber of prizes.

SlowFlowers.com is a free web­site direc­to­ry that allows con­sumers to find flower farms, design­ers and event plan­ners who work with Amer­i­can Grown Flow­ers and plants. To help spread the word and sup­port our local farms, spon­sors Cer­ti­fied Amer­i­can Grown Flow­ers, Mayesh Whole­sale, Syn­di­cate Sales and Long­field Gar­dens as well as SlowFlowers.com have come togeth­er to raise aware­ness of the ori­gins of Amer­i­can con­sumers’ flow­ers. As an advo­ca­cy effort, this cam­paign is timed to coin­cide with America’s Inde­pen­dence Day on July 4th, pro­vid­ing florists, retail­ers, whole­salers and flower farm­ers a patri­ot­ic oppor­tu­ni­ty to pro­mote Amer­i­can grown flow­ers.

American-Flowers-Week-2016-promo

You can learn more about this amaz­ing flower hair design on this won­der­ful video by design­er Susan McLeary:

Print

Down­load your own USA Flo­ral Col­or­ing Map

Florist Apps Review

One of our whole­sale flo­ral sup­pli­ers, Mayesh, recent­ly wrote about florist indus­try apps that are made to help the florist cre­ate quotes for event and wed­ding flow­ers and keep track of con­tracts, order forms and pro­pos­als.

To be a flo­ral design­er is not just about know­ing your botan­i­cals and col­or wheel as well as com­po­si­tion. It’s about orga­ni­za­tion and cus­tomer ser­vice. These apps are geared to help you with the busi­ness side of floristry.

Read the entire com­par­i­son arti­cle on Mayesh.com.

Mayesh Infographic for Apps

Mayesh.com com­pared flo­ral indus­try apps and cre­at­ed this won­der­ful info­graph­ic illus­trat­ing the strengths of each as well as month­ly pric­ing.

Floral App Review by Mayesh

The Details Flower App allows its users to man­age clients, upload designs, send con­tracts, count blooms and track pay­ments.

Flower Tools for Cake Flowers

Many times we are asked to add fresh flow­ers to wed­ding cakes and so we’ve come up with some dif­fer­ent ways to add flow­ers while keep­ing con­tact with the cake at a min­i­mum. First, we wash the flow­ers and dry them before adding them to the cake. We’ve wrapped stems before insert­ing them into cakes. We’ve cre­at­ed top­pers using food-safe con­tain­ers to hold the flow­ers before plac­ing them on the cake.  We also sug­gest edi­ble flow­ers for cakes.

Here are a few more tools for adding fresh flow­ers to cakes.

Cake Flowers

Edible Flowers

Edi­ble flow­ers are great for gar­nish­ing indi­vid­ual plates or plat­ters of food — and cakes!  Gor­geous food-safe flow­ers will allow you to eas­i­ly take your pre­sen­ta­tion to the next lev­el.  The fla­vor of the edi­ble flower assort­ment varies with the flow­ers that are includ­ed in it. While it is safe to eat, bit­ter vari­eties can be includ­ed, so we rec­om­mend using the blos­soms as a dec­o­ra­tion rather than an ingre­di­ent or edi­ble gar­nish.

Here are three ven­dors who ship fresh flow­ers overnight:

Edi­ble Flow­ers Gen­er­al­ly Avail­able Year-Round from Marx Foods

  • Marigolds
  • Batch­e­lor’s But­tons
  • Laven­der
  • Ros­es
  • Dahlias
  • Snap Drag­ons
Marx Foods Premium Edible Flowers

Marx Foods — Pre­mi­um Edi­ble Flow­ers Assort­ment Pho­to

Flower Display Cups

These Flower Dis­play Cups are from Wilton, the experts in DIY cake dec­o­rat­ing. To make these work, add a lit­tle bit of fon­dant (which you may also pur­chase from Wilton at any Michaels Craft Store) to the cups and then insert the flo­ral stems into the cups, then insert the spikey cup into the cake.

wilton-cups

Melted Chocolate or Candy Melts

Anoth­er idea is to melt white choco­late or can­dy melts onto wax paper, then before the choco­late cools and hard­ens, add the flow­ers in a design and then let hard­en in the fridge. The can­dy acts as a bar­ri­er between the cake frost­ing and flow­ers. Be sure to check with any aller­gies before using choco­late as many peo­ple can be aller­gic to choco­late.

Flower Book: The Flower Appreciation Society

by Anna Day and Ellie Jauncey

We love to reach across the pond to find inspi­ra­tion from flo­ral design­ers in the UK and we stum­bled across this love­ly book by two florists who run a shop in Lon­don. With back­grounds in illus­tra­tion and tex­tiles, their com­po­si­tions are spot on as well as advice on how to put togeth­er flow­ers in a fun and fresh fash­ion.

flowerappreciationsocietycover

In The Flower Appre­ci­a­tion Soci­ety, the authors run through top­ics in flo­ral design from A to Zed…starting with Anemones and Appre­ci­a­tion. Below is a page tak­en from the “J” sec­tion fea­tur­ing “How to Fill a Jar” com­plete with flower pho­tographs and illus­trat­ed hands to show exact­ly how to hold the flow­ers while design­ing.

It’s a take we find refresh­ing! Buy the book and check out their won­der­ful web­site and blog about their busi­ness. You’ll find inspi­ra­tion on every page.

The Flower Appre­ci­a­tion Soci­ety — Hack­ney, Lon­don, UK

Flower-Appreciation-Jam-Jar-1aa

From Ama­zon:

Anna Day and Ellie Jauncey are not your aver­age florists. Friends first and busi­ness part­ners lat­er, they formed The Flower Appre­ci­a­tion Soci­ety when they real­ized they shared a love of all things flo­ral and a frus­tra­tion with the for­mal arrange­ments pre­ferred by many tra­di­tion­al florists. The bou­quets and acces­sories they cre­ate in their Lon­don stu­dio are relaxed, nat­ur­al and breath­tak­ing­ly beau­ti­ful — and packed full of sea­son­al blooms from local mar­kets.

In this, their first book, they will take read­ers on incred­i­ble, mean­der­ing jour­ney through an A to Z of blooms — from Anemones to Zin­nias and every­thing in between. If you’re a bride-to-be doing your own wed­ding flow­ers or have ever won­dered why your tulips just won’t stand up straight, The Flower Appre­ci­a­tion Soci­ety has all the tips, tricks and won­der­ful­ly cre­ative ideas you could ask for.

Includes:
Anemones and Appre­ci­a­tion, Bouquets and Bees, Colours and Cor­sages, Delphini­ums and Daisies,Edible flow­ers and Events, Foliage and For­get-me-Nots, Garlands and Gar­dens, Head­bands and­Hy­drangea, Insects and Iris­es, Jasmine and Jam jars, Kit and Kitsch, Lily-of-the-Val­ley and Latin names,Moth­er’s Day and Mar­kets, Narcis­sus and Nature, Old wives’ tales and Orchids, Peonies and Posies,Quick tips and Ques­tions, Roses and Romance, Scents and Sea­son­al­i­ty, Tulips and Thyme, Urban leg­ends and Unloved blooms, Vases and Valen­tines, Weddings and Wild flow­ers … And Xylem, Yarrow and Zinnia

Flower-Appreciation-Cake-1

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Flower Duet Online Floral Design Classes

In-Person Floral Design Classes

Class­es are usu­al­ly in per­son. Here is our 2020 Sched­ule*

*May’s class will be a hybrid where stu­dents will get their flow­ers for class at our curb­side pick­up, watch pre-record­ed videos for the les­son, then meet via Zoom with Kit & Casey.

Saturday Flower Arranging Classes & Optional Flower Mart Tours:

  • Jan­u­ary 11, 2020 — White Botan­i­cals
  • Feb­ru­ary 8, 2020 — Flo­ral Gift Box­es
  • March 21, 2020 — Wav­ing Ranun­cu­lus — Can­celled (California’s #SaferAtH­ome)
  • April 18, 2020 — Tremen­dous Tulips Can­celled (California’s #SaferAtH­ome)
  • May 16, 2020 — Pock­et Full of Posies — Will be held through Video Con­fer­ence
  • June 13, 2020 — Ros­es + Peonies 
  • July 18, 2020 — Trop­i­cal Flow­ers
  • August 22, 2020 — Hap­py Dahlias
  • Sep­tem­ber 19, 2020 — Antiqued Flow­ers
  • Octo­ber 17, 2020 — Pump­kin Crafts
  • Novem­ber 21, 2020 — Fall Flow­ers for Cel­e­brat­ing
  • Decem­ber 12, 2020 — Hol­i­day Flo­ral Wreaths

Wednesday Night Wedding Series Workshops:

  • Jan­u­ary 22, 2020 – Bou­quet & Bou­ton­nière
  • Feb­ru­ary 26, 2020 – Cen­ter­piece & Table Accents
  • May 20, 2020 – Bou­quet & Bou­ton­nière — Will be held through Video Con­fer­ence
  • June 24, 2020 – Cen­ter­piece & Table Accents
  • Sep­tem­ber 23, 2020 – Bou­quet & Bou­ton­nière
  • Octo­ber 21, 2020 – Cen­ter­piece & Table Accents
Book a Class